CAN A GPS FLEET OR VEHICLE TRACKER IMPROVE YOUR REFERRAL BASE?
As human nature would validate, your customers passively look for reason to remain loyal to you. Many want to be your lifelong customer — they’re comfortable with you. However, that does not mean you have a free ride. You must continue to work to retain their trust, confidence, and respect. Installing a GPS tracking system is one of the ways you can keep your current customers happy, which aids in acquiring referrals from them.
Referrals are one of the best compliments you can receive from a current customer. A referral would imply that the customer trusts you and is comfortable enough with you to put their own name on the line. A referral is an incredibly high converting lead. If you are in the growth phase of your business (you should always be focusing on growth), acquiring and converting referrals to new clients ought to be a priority in your organization.
YOU MUST PERFORM:
Now deliver what you promised your customers… deliver it well, quickly, and with gusto.
- Service Industry
- Goods and Deliverables
- Vehicular Dispatch
Reason #1 – Provide service on-time, every time.
Don’t keep them waiting all day: if you are in a service industry you’ll schedule your jobs on a timeline. People waiting on a service call are eager for you to get the job done. Customers are far too familiar with the “cable guy” phenomenon and do not want to wait around all day for you show up.
Your customers are busy and many have a job. Assigning to them an eight-hour window means they will have to take more time-off than they would likely prefer. With a Fluent GPS tracking system you can arrange for a shorter wait window by getting drivers where they need to go and helping them navigate more efficient routes, allowing for more jobs to be done. This means less people waiting around for your service technician to show. Getting GPS trackers for your vehicles is a smart choice for customer-centric companies.
Reason #2 – Deliver on-time, every time. Don’t keep them waiting.
In our world full of Amazons, Ebays, and same-day deliveries, your customers are used to receiving their goods quickly and on time. If you are in the business of delivering goods, your customers are already biased regarding time-of-wait for deliverables. Your drivers will arrive on time thanks to the top-notch Fluent GPS tracker navigation equipment that gives you the ability to steer them from traffic, road construction, bad weather, etc. Your other jobs will run smoother leaving more wiggle room in between delivering when your vehicles are equipped with a Fluent vehicle GPS for efficient fleet tracking.
Reason #3 – Dispatch with efficacy and efficiency.
When they call, you deliver! Simply put – your customers call and you’re able to deliver within minutes or hours; not days and weeks. This builds trust and reliability among your clients. Of course referrals will increase if your customers are astonished by the speed in which you can meet their needs.
THIS ARTICLE IS BASED OFF OF A BLOG POST ORIGINALLY PUBLISHED HERE.